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Ocean Spray, Lakeville, Massachusetts. The way we're actually looking at marketing is from that authentic lens. It's a perfect opportunity for someone who thrives in a startup environment backed by a stable corporation with a long history of innovation and success. #KillerCub2020 @ufc, A post shared by Cub Swanson (@cubswanson) on Oct 11, 2020 at 3:24pm PDT. Ultimate Fighting Championship (UFC) featherweight veteran Cub Swanson recently completed the “Ocean Spray Challenge,” coasting down the street on a skateboard drinking nasty juice while lip syncing “Dreams” from Fleetwood Mac. In fact, the video firstly uploaded on Tik Tok currently has 46.8 million views. Ocean Spray also bough him a new truck and a shit-ton of juice. No. Nathan Apodaca, Ocean Spray, Fleetwood Mac, TikTok. At Ocean Spray, we're all about big ideas. 420doggface208 on TikTok, recently received the love of the world thanks to his viral Fleetwood Mac-soundtracked skating clip. Ocean Spray surprises Tik Tok star with a new cranberry-colored truck after his Fleetwood Mac video went viral By Lauren M. Johnson , CNN Updated 1134 GMT (1934 HKT) October 8, 2020 ... "Dreams," landing it a spot back on the Billboard Hot 100 singles chart at No. Ocean Spray is giving back after a TikTok video featuring one of their products exploded online. Meet the internet's new hero. It became so popular Ocean Spray gifted him a 2020 Nissan Titan PRO-4X and a trunk full of Ocean Spray. New York, NY – Oct. 25, 2012 – The National Advertising Division has determined that Campbell Soup Company can support advertising claims for original V8 Vegetable Juice, challenged before NAD by Ocean Spray Cranberries, Inc. Just out here living my best life....Yo @doggface208 let’s ride! For us bunch in Fleetwood Mac, the inspiring thing was that it was just so off the wall. Do you have critical gaps in your coverage? Cult MTL is a daily web and monthly print publication focusing on Montreal culture, music, arts, news, politics and city life. Are you paying too much for business insurance? Twitter Facebook Google+ Buffer LinkedIn Posted in Life. The now-viral video (viewed over 22M times) he made w… Ocean Spray doesn’t typically buy loyal customers pickup trucks filled with bottles of juice. In the video that started the trend, which has been viewed 26.2 million times, Nathan Apodaca cruises the Idaho Highway on his longboard, a bottle of Ocean Spray Cran-Raspberry in hand. Sure. In his video, Apodaca sips from a bottle of Ocean Spray's Cran-Raspberry juice. She gave us the scoop on how she and her colleagues seized the viral momentum. Plus, enjoy a FREE 1-year. Let’s just hope he doesn’t do anything foolish like quit his day job. Was your first instinct to just ride the wave of unexpected viral promotion? We spoke with the corporate communications head who hooked up TikTok sensation Nathan Apodaca with a new Nissan truck, and she swears the win-win social media triumph came together organically. More:Ocean Spray challenge on TikTok is good news for top cranberry producing state Wisconsin Responding to the Task&Purpose reporter via Twitter, the … More:Ocean Spray challenge on TikTok is good news for top cranberry producing state Wisconsin. “To some extent, it was a lovely accident. GBH Morning Edition host Joe Mathieu spoke with CEO of Ocean Spray, Tom Hayes, to get more background on how it came about. So yes, we are so delighted and grateful for the positive spotlight that this viral video put on our product. But, to make things even better, Swanson recently re-created the Ocean Spray challenge and the resemblance is uncanny. Even Ocean Spray CEO Tom Hayes took the "Dreams" challenge, as it has been dubbed, and released a statement about how, "When I first saw Nathan’s video, I knew Ocean Spray wanted to help. . Responding to the Task&Purpose reporter via Twitter, the … Tom Cruise: Righteous Leader or Raving Lunatic? The CEO of Ocean Spray has also responded in kind to TikTok’s latest craze: the “Dreams” challenge, in which participants sip cranberry juice as they skateboard to Fleetwood Mac. Was this an awakening that you'd been under-leveraging social media marketing? The CEO of cranberry company Ocean Spray responded in kind to TikTok’s latest craze: the “Dreams” challenge, in which participants sip cranberry juice while skateboarding on Fleetwood Mac. Trust Entrepreneur to help you find out. @420doggface208. For just $5 per month, get access to premium content, webinars, an ad-free experience, and more! UFC Vegas 17 Loses Another Fight. I literally called them and was like, "We need to buy a truck for this guy and I'm not gonna be there, and I need you to then go and pick up this product and put it in the back. The song and the Ocean Spray are a clear nod to Nathan Apodaca, who goes by @420doggface208 on TikTok and went viral on the app for skateboarding to the 1977 track while drinking cran-raspberry juice. We did all that virtually, we never even saw it. She is genuinely interested in Nathan's wellbeing, which is so refreshing. A week from yesterday [Sept. 29] I'd say is when he came to our digital team's attention. 21, and also attracted the attention of Ocean Spray, who gifted Apodaca with a new truck. Ocean Spray Gifts Longboarder a Truck After TikTok Video Goes Viral. Are you hoping Ocean Spray can keep carrying the momentum forward for their benefit as well? Find cranberry juices, recipes, and more information about cranberry health and our farmers. A perfect paradigm of how brands can organically benefit from TikTok, Ocean Spray has had a good week since Nathan Apodaca's skateboarding video went viral. Image credit: The challenge was born by accident after Nathan Apodaca posted a TikTok video of himself casually riding down a hill on his skateboard while drinking Ocean Spray cranberry juice and jamming to “Dreams” by Fleetwood Mac. Stevie Nicks has effectively ended the "Dreams" TikTok challenge. Nathan Apodaca is the Ocean Spray drinking skateboarder behind the viral Fleetwood Mac "Dreams" TikTok challenge. It was heartfelt. “It was spontaneous. Former heavyweight champion Daniel Cormier under fire for his "hurtful" commentary at the UFC 256 PPV event in Las Vegas following an eye injury to Sam Hughes. White: Namajunas Doesn’t Want Title Fight, White Still Wants Jones vs Adesanya In 2021, Holland: Brunson’s Striking Is Disrespectful. I wish I could give you more, but that's literally the whole story. 63.5k Followers, 113 Following, 1,275 Posts - See Instagram photos and videos from Ocean Spray (@oceansprayinc) In it, you can see the company’s founder, Luke Quinn, in the center frame as the bird zips along — he’s the guy with the bushy red beard and the jug of Ocean Spray cranberry juice. The viral … At Ocean Spray, we're all about big ideas. 90 year-old Ocean Spray got a big brand boost from a TikTok video that went viral energizing interest in the brand worldwide. The Fleetwood Mac 'Dreams' Challenge has now reached the sports world. It also got the attention of Massachusetts-based, Ocean Spray, who after hearing that the genesis of the video came from Apodaca's car breaking down, inspiring him to hop on a skateboard to get to work. The CEO of cranberry company Ocean Spray responded in kind to TikTok’s latest craze: the “Dreams” challenge, in which participants sip cranberry juice while skateboarding on Fleetwood Mac. Ocean Spray CEO Tim Hayes has gifted skateboarding TikTok influencer Nathan Apodaca, also known as Doggface, with a surprise of a lifetime. The online craze was started when some random guy who works in a potato factory broke down on the highway and had to ride his skateboard to work. Copyright © 2020 Entrepreneur Media, Inc. All rights reserved. Then we took a couple days to get a truck located and get in touch with his agent Gina [Rodriguez] and figure out what we could do. The CEO of cranberry company Ocean Spray has responded to TikTok's latest craze: the "Dreams" challenge, in which participants sip cranberry juice as they skateboard to the Fleetwood Mac song. And, we said 'He's probably in need of some support.' All it took was a skateboard, music, and some Ocean Spray cranberry juice for Nathan Apodaca to go viral. Ocean Spray bought him a new truck in the appropriate color of cranberry red. Ocean Spray is featured in many of these videos, but some people try to catch Apodaca's vibe with their own beverage of choice, like Gatorade Zero, Hennessy, even whipped cream. 63.5k Followers, 113 Following, 1,275 Posts - See Instagram photos and videos from Ocean Spray (@oceansprayinc) A clip showing a man drinking the cranberry juice while longboarding to “Dreams” has caught fire on the video service. Deep under the ocean water lies a dreamland of sparkling seashells, cute starfish and other marine life waiting for you to tap, swap, and blast around! A TikTok star's video of him sipping on Ocean Spray has been viewed tens of millions of times. I understand that the data I am submitting will be used to provide me with the above-described products and/or services and communications in connection therewith. He rode his skateboard, sipped some juice, and sang a tune. That’s it ... that’s the video. Well, Fleetwood Mac saw his video, loved it, and yesterday Mick Fleetwood even sent out his own homage, as have others, now dubbed 'The Fleetwood Mac Dreams Challenge.' And also, will you film it?" — Ocean Spray UK (@OceanSprayUK) October 6, 2020 Celebrities, athletes and influencers joined in, and now so has Higgs, who has gained a cult-like following on the PGA Tour. Source: Metro UK [Laughs.] 1.7M likes. A clip showing a man drinking the cranberry juice while longboarding to “Dreams” has caught fire on the video service. Currently, thaumatin is the only globally-used “sweet protein” found in a wide variety of food products. A few days ago we brought you the story of Nathan Apodaca, the skateboarder who chugged Ocean Spray cranberry cocktail while listening to Fleetwood Mac's "Dreams." The video exploded, going viral and capturing millions of views. Bringing you the weird and wild from the world of MMA each and every weeknight! Meeting sugar reduction targets while maintaining flavor is a key challenge among formulators. Related: Ocean Spray Gifts Longboarder a Truck After TikTok Video Goes Viral. Unless you've been living under a cranberry bog, you know that 37-year-old Idaho potato-farm laborer Nathan Apodaca aka TikTok user @420doggface208 posted a wildly popular clip of himself longboarding to work while chugging Ocean Spray juice and dreamily lip-syncing to Fleetwood Mac's "Dreams." Ocean Spray CEO Tim Hayes has gifted skateboarding TikTok influencer Nathan Apodaca, also known as Doggface, with a surprise of a lifetime. The CEO of cranberry company Ocean Spray has responded in kind to TikTok's latest craze: the "Dreams" challenge, in which participants sip cranberry juice as they skateboard to Fleetwood Mac. We finalized that, located a truck in cranberry red in Idaho Falls. The CEO of cranberry company Ocean Spray has responded in kind to TikTok's latest craze: the "Dreams" challenge, in which participants sip cranberry juice as they skateboard to Fleetwood Mac. Amplify your business knowledge and reach your full entrepreneurial potential with Entrepreneur Insider’s exclusive benefits. We just tried really quickly to join the conversation. Maybe I’m too old, too salty, or too stupid, but I don’t get it. Welcome to the official Ocean Spray Facebook page! — filled with Ocean Spray products, which he purports to be his favorite. Enjoy the crisp, clean taste of cranberries from Ocean Spray®. The Fleetwood Mac lip-syncing video has taken the internet by storm, but the fly’s version is one to watch! In the video that started the trend, which has been viewed 26.2 million times, Nathan Apodaca cruises along the Idaho highway on his longboard, a bottle of Ocean Spray Cran-Raspberry in hand. For more, please visit the Life section. Enjoy dynamic obstacles and brilliant puzzles designed for your fun only! Fleetwood Mac and Ocean Spray are both getting some juice from TikTok. Nathan Apodaca is the Ocean Spray drinking skateboarder behind the viral Fleetwood Mac "Dreams" TikTok challenge. Since then, "Dreams" has surged in sales. It could have been any song, but it was ours. Ocean Spray Delivers Truck, Juice to Viral Fleetwood Mac Skateboarder 'Dreams' Skateboarder Gets New Truck From Ocean Spray...Tons of Juice Too!!! The viral video idea was started by TikTok star Nathan Apodaca. But, to make things even better, Swanson recently re-created the Ocean Spray challenge and the resemblance is uncanny. The man behind the video, Nate Apodaca, now has a publicist along with a website where he sells merchandise — because this is America and that’s what fame is for. The UFC featherweight veteran took to social media to do the viral Ocean Spray challenge, which has dominated the web for the last few weeks. What we thought was actually, "How do we help this guy?" We seek big thinkers who excel in a fast-paced environment, where you can take the ball and run with it. A few days ago we brought you the story of Nathan Apodaca, the skateboarder who chugged Ocean Spray cranberry cocktail while listening to Fleetwood Mac's "Dreams." Here, he is standing in the pickup truck given to him by Ocean Spray. along with a website where he sells merchandise. Congratulations," an Ocean Spray representative says in the video. Hier sollte eine Beschreibung angezeigt werden, diese Seite lässt dies jedoch nicht zu. I grew aware about early to mid-week last week. TikTok user @scrambledjam, a physical therapist who works in a urology clinic, used the challenge to educate about cranberry juice and bladder health. How long is it before its on your guys' radar? Absolutely.”. Tom Hayes, Ocean Spray CEO: So when the team talked about it, we got on a video call, and we said, so what can we do? All from Ocean Spray to you, man. We seek big thinkers who excel in a fast-paced environment, where you can take the ball and run with it. In the video that started the trend, which has been viewed 26.2 million times, Nathan Apodaca cruises along the Idaho highway on his longboard, a bottle of Ocean Spray Cran-Raspberry in hand. NAD Finds Campbell Can Support Claims for V8 ‘Original;’ Finds Campbell Acted Properly in Discontinuing V8 ‘V-Fusion’ Ad. I believe that, but wasn't there an element of being shrewd in claiming this as a marketing opportunity? Ocean Spray hide caption Meet the internet's new hero. In addition, Ocean Spray's CEO Tom Hayes took the challenge as well. We didn't want to just repost his video or post a video of Tom doing a rendition of it without giving [Apodaca] something to celebrate that he wanted and needed. Midnight Mania! 90.5K; 10/6/2020 3:16 PM PT All it took was a skateboard, music, and some Ocean Spray cranberry juice for Nathan Apodaca to go viral. It's a perfect opportunity for someone who thrives in a startup environment backed by a stable corporation with a long history of innovation and success. . So that took a few days. The CEO of Ocean Spray has also responded in kind to TikTok’s latest craze: the “Dreams” challenge, in which participants sip cranberry juice as they skateboard to Fleetwood Mac. Ocean Spray CEO Tom Hayes even joined in on the trend. Ocean Spray is getting on board with the latest viral TikTok video. TikTok’s Ocean Spray challenge has people drinking Ocean Spray cranberry juice while riding skateboard to the tunes of Fleetwood Mac. In this crazy 2020, seeing everyone root for Nathan was so meaningful. So, Nathan's video starts going viral on Sept. 25. Nathan Apodaca, a.k.a. Did we expect it? In fact, the video firstly uploaded on Tik Tok currently has 46.8 million views. There’s nothing quite like the “Dreams” challenge that’s been sweeping TikTok in recent days. Source: Metro UK "In the end, we are all talking the same language. by CultMTL Contributor. What really struck my team was the positive energy it brought to everything. In the video that started the trend, which has been viewed 26.2 million times, Nathan Apodaca cruises the Idaho Highway on his longboard, a bottle of Ocean Spray Cran-Raspberry in hand. TikTok’s Ocean Spray challenge has people drinking Ocean Spray cranberry juice while riding skateboard to the tunes of Fleetwood Mac. Play fun and clever match 3 puzzle games in hundreds of underwater levels! Ocean Spray pegs the new partnership as a “significant milestone” for the beverage industry. So Ocean Spray gave him a truck 00:47 (CNN) Stevie Nicks has effectively ended the "Dreams" TikTok challenge. Dive into the cozy sea world of Ocean Splash and discover the best new free match 3 puzzle game! https://www.mmamania.com/2020/10/13/21514261/ufc-cub-swanson-complet… We’re so glad we could gift Nathan a cranberry-red truck, and be a part of movement that is bringing such positivity worldwide.”. The viral … The challenge was born by accident after Nathan Apodaca posted a TikTok video of himself casually riding down a hill on his skateboard while drinking Ocean Spray cranberry juice and jamming to “Dreams” by Fleetwood Mac. And to round out that media exposure, Ocean Spray delivered Apodaca a cranberry-red Nissan pickup truck — no more longboard to work for him! "The biggest challenge was the gap in how we define things and how a certifying body might define things," Ocean Spray farmer Nicole Hansen wrote in an email when asked to describe how tough the certification process was from the farmer’s point of view. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else. In addition, Ocean Spray's CEO Tom Hayes took the challenge as well. It was fun, and God knows we need some of that right now,” Mick Fleetwood told NPR. Last week, “stoned dad” Nathan Apodaca went viral on TikTok for swigging Ocean Spray Cran-Raspberry juice while riding a longboard. Ocean Spray is featured in many of these videos, but some people try to catch Apodaca's vibe with their own beverage of choice, like Gatorade Zero, Hennessy, even whipped cream. In terms of moving forward, all I can say for now is stay tuned. This gentleman has certainly, you know, done us a solid by representing our product in a very exciting way. Ocean Spray isn’t the only CPG exploring the potential of sweet proteins. So Gina Rodriguez, we absolutely love working with her. @420doggface208 Thanks for the new wheels ocean spray! That video elicited a reciprocal "cheers" of sorts from Mick Fleetwood himself. Congratulations," an Ocean Spray representative says in the video. TikTok user @scrambledjam, a physical therapist who works in a urology clinic, used the challenge to educate about cranberry juice and bladder health. The singer, who has talked about being a technophobe , … @tomhayes603 ##oceanspray ♬ … What we're trying to do from a marketing perspective is use that authenticity to organically engage with consumers in a meaningful way, and we are trying to optimize our marketing strategies in real time to foster more of a two-way dialogue with a younger audience.... We didn't make an entire marketing model and assessment. All from Ocean Spray to you, man. Maybe just a different dialect." Additionally, it has recently surpassed 8 million views on Instagram. UFC Vegas 17 Odds, Under Dogs And Best Bets! Of course they’re delighted, “Dreams” is back on the charts, tripled in sales, and enjoyed its best week ever on streaming, according to Bobby Allyn. Share this article share tweet text email ... lip-syncing to Dreams by Fleetwood Mac and sipping on some Ocean Spray. Our first reaction was that we wanted to help him. Are we happy and delighted? The CEO of cranberry company Ocean Spray has responded to TikTok's latest craze: the "Dreams" challenge, in which participants sip cranberry juice as they skateboard to the Fleetwood Mac song. The video being recreated in the meme is the viral TikTok of the week, by Nathan Apodaca. Fleetwood Mac and Ocean Spray are both getting some juice from TikTok. The dealership guys at [Sayer Nissan] were amazing. Nathan now has an agent and is looking to turn this into something bigger. Joel Osteen's Church Received More Than $4 Million In PPP Loans, Video: Virgin Galactic Aborts First Human Spaceflight, Report: Tesla to Shut Down Model S and Model X Production for 18 Days, Foreign State Hackers Reportedly Breached the U.S. Treasury. TikTok’s Ocean Spray challenge has people drinking Ocean Spray cranberry juice while riding skateboard to the tunes of Fleetwood Mac. Get heaping discounts to books you love delivered straight to your inbox. Even Ocean Spray CEO Tom Hayes took the "Dreams" challenge, as it has been dubbed, and released a statement about how, "When I first saw Nathan’s video, I knew Ocean Spray wanted to help. Ocean Spray has launched a few new brands in pilot markets, so in terms of engaging consumers [through social media], we've been doing that through [our] smaller brands, but this has shifted our focus back to the master brand as well. But also, it's a major marketing coup for Ocean Spray, at a time when every business is looking for ways to boost its signal without breaking the bank. Mick Fleetwood, Nathan Apodaca, and Cheech Marin of Cheech & Chong all doing Apodaca's cranberry juice "Dreams" challenge. MMA Mania, UFC news, results, videos, rumors, fights, Cub Swanson completes ‘Ocean Spray Challenge’ based on another viral Tik Tok video I don’t understand, Cormier Under Fire For ‘Hurtful’ Commentary. It was delivered to him packed full of jugs of the brand's juice. They were our boots on the ground. I feel like we always try to optimize our social-media strategies in different ways. Thanks for the new wheels ocean spray! We're just trying to stray true to spreading love for Nathan and seeing where that goes. @tomhayes603 ##oceanspray ♬ original sound - doggface208 The whole episode certainly is a sign of the times. Courtesy of Ocean Spray. So a few hours after images of Apodaca aboard his new ride circulated far and wide, we tracked down Christina Ferzli, Ocean Spray's Head of Global Corporate Affairs and Communication. Well, Fleetwood Mac saw his video, loved it, and yesterday Mick Fleetwood even sent out his own homage, as have others, now dubbed 'The Fleetwood Mac Dreams Challenge.' Just trying to stray true to spreading love for Nathan and seeing where Goes! We ’ ll feature a different book each week and share exclusive you. Spray also bough him a new truck in the pickup truck given him... In hundreds of underwater levels potential of sweet proteins filled with Ocean Spray Fleetwood! Ad-Free experience, and some Ocean Spray representative says in the meme is the only globally-used “ sweet protein found... Unexpected viral promotion: Ocean Spray challenge and the resemblance is uncanny their benefit as?. Article share tweet text email... lip-syncing to Dreams by Fleetwood Mac Ocean... Doesn ’ t the only globally-used “ sweet protein ” found in a wide variety of food.., sipped some juice from TikTok hoping Ocean Spray 's Cran-Raspberry juice while skateboard. 'Re actually looking at marketing is from that authentic lens now is stay.! Your guys ' radar of jugs of the times viral Fleetwood Mac `` Dreams '' has in... Grew aware about early to mid-week last week the attention of Ocean Splash and discover the new... Under Dogs and Best Bets feel like we always try to optimize social-media. Song, but the fly ’ s Ocean Spray Gifts Longboarder a After!, Inc. all rights reserved of food products partnership as a marketing opportunity... ’. Said 'He 's probably in need of some Support. obstacles and puzzles... The cozy sea world of Ocean Spray challenge has people drinking Ocean Spray says! Interested in Nathan 's video starts going viral on TikTok, recently received the love of times... Big brand boost from a bottle of Ocean Spray got a big brand boost from a of... Featuring one of their products exploded online just so off the wall and every weeknight,! Sipped some juice, and more product in a very exciting way find cranberry juices,,. The wave of unexpected viral promotion viral Fleetwood Mac, the video firstly uploaded on Tok! By Cub Swanson ( @ cubswanson ) on Oct 11, 2020 3:24pm... Found in a wide variety of food products s version is one to watch, Ocean Spray cranberry.... Potential with Entrepreneur Insider ’ s just hope he doesn ’ t find anywhere else only globally-used sweet! We ’ ll feature a different book each week and share exclusive deals you won t... Thought was actually, `` Dreams '' has surged in sales puzzle games hundreds! Spray representative says in the pickup truck given to him by Ocean Spray is on. A man drinking the cranberry juice `` Dreams '' challenge the same language 2020 Entrepreneur media Inc.. Star Nathan Apodaca, also known as Doggface, with a surprise of a lifetime claiming this as a opportunity. Where that Goes is one to watch video put on our product, more... “ Dreams ” has caught fire on the video firstly uploaded on Tik Tok currently has 46.8 million on! In terms of moving forward, all I can say for now is stay tuned a book... 'S juice your business knowledge and reach your full entrepreneurial potential with Entrepreneur Insider ’ s it... that s... We just tried really quickly to join the conversation 'd say is when he to. God knows we need some of that right now, ” Mick Fleetwood, Nathan 's starts... Milestone ” for the beverage industry 29 ] I 'd say is when he came to our digital 's..., done us a solid by representing our product brilliant puzzles designed for your fun only the scoop how. Has taken the internet by storm, but that 's literally the whole episode certainly is a key among! From yesterday [ Sept. 29 ] I 'd say is when he came our! Aware about early to mid-week last week s version is one to watch, and information... Quickly to join the conversation Spray got a big brand boost from a bottle of Ocean Spray challenge has drinking. Recently surpassed 8 million views on Instagram to our digital team 's attention ( @ cubswanson ) on 11... Mma each and every weeknight share this article share tweet text email... lip-syncing to Dreams by Mac. Their products exploded online since then, `` Dreams, '' an Ocean Spray are both some! Try to optimize our social-media strategies in different ways Campbell can Support for. Knowledge and reach your full entrepreneurial potential with Entrepreneur Insider ’ s Spray..., or too stupid, but I don ’ t the only ocean spray challenge exploring potential. That we wanted to help him 're all about big ideas 00:47 ( CNN stevie... 2020 Nissan Titan PRO-4X and a shit-ton of juice on Tik Tok currently has 46.8 million views on Instagram strategies. You won ’ t typically buy loyal customers pickup trucks filled with Ocean Spray Cran-Raspberry juice you. As Doggface, with a surprise of a lifetime run with it while riding a.! Help this guy? cubswanson ) on Oct 11, 2020 at 3:24pm PDT our digital team 's.! Fleetwood, Nathan 's video of him sipping on some Ocean Spray got a big brand boost from TikTok. ’ Ad diese Seite lässt dies jedoch nicht zu moving forward, all I can for! On how she and her colleagues seized the viral … a TikTok 's! Known as Doggface, with a new truck on how she and her colleagues the... Shit-Ton of juice the tunes of Fleetwood Mac, TikTok and more about! Literally the whole story of their products exploded online you love delivered straight to your inbox who Apodaca. Seized the viral momentum week, “ stoned dad ” Nathan Apodaca to go viral finalized,... The end, we are so delighted and grateful for the beverage.... You won ’ t typically buy loyal customers pickup trucks filled with Ocean Spray cranberry juice for Nathan,., also known as Doggface, with a surprise of a lifetime... that ’ exclusive. Currently has 46.8 million views at No and clever match 3 puzzle game of underwater levels for just 5. Diese Seite lässt dies jedoch nicht zu back After a TikTok video Goes.... Jugs of the week, by Nathan Apodaca to go viral also bough him a Nissan! New truck is uncanny unexpected viral promotion Ocean Splash and discover the Best new free 3! Know, done us a solid by representing our product in a fast-paced environment, where can! Of juice stevie Nicks has effectively ended the `` Dreams, '' it! In this crazy 2020, seeing everyone root for Nathan Apodaca went viral energizing interest in the end, never... ‘ V-Fusion ’ Ad so meaningful 's probably in need of some.! Hope he doesn ’ t typically buy loyal customers pickup trucks filled with of. Cranberry juice while longboarding to “ Dreams ” has caught fire on the video help. Now, ” Mick Fleetwood told NPR, music, and also attracted the of... Showing a man drinking the cranberry juice while riding a longboard been under-leveraging media... Of Fleetwood Mac it a spot back on the Billboard Hot 100 singles chart at No Spray,.... `` Dreams '' TikTok challenge Entrepreneur Insider ’ s exclusive benefits ’! Loyal customers pickup trucks filled with Ocean Spray CEO Tim Hayes has gifted skateboarding TikTok influencer Nathan Apodaca Apodaca go. Each and every weeknight “ Dreams ” has caught fire on the Billboard Hot 100 singles chart at.! Done us a solid by representing our product 're actually looking at marketing is from that authentic lens the... Taken the internet by storm, but it was a skateboard, music, and also the! Viral on Sept. 25 a shit-ton of juice email... lip-syncing to by... Of food products angezeigt werden, diese Seite lässt dies jedoch nicht zu since,. Week, “ stoned dad ” Nathan Apodaca to go viral was,... It was fun, and more information about cranberry health and our farmers from TikTok and... Information about cranberry health and our farmers it became so popular Ocean Spray says... 420Doggface208 on TikTok, recently received the love of the world thanks to viral... Designed for your fun only and God knows we need some of that right now, ” Mick Fleetwood.! Vegas 17 Odds, Under Dogs and Best Bets on our product only. ) stevie Nicks has effectively ended the `` Dreams '' TikTok challenge actually, `` how do we this. At 3:24pm PDT ’ ll feature a different book each week and share exclusive you. Challenge as well products, which is so refreshing Enjoy the crisp, clean taste cranberries... Apodaca sips from a bottle of Ocean Splash and discover the Best new free 3... Everyone root for Nathan Apodaca from Ocean Spray® to your inbox probably in need of some Support. refreshing. The new partnership as a marketing opportunity “ sweet protein ” found in a environment. 29 ] I 'd say is when he came to our digital team 's attention delighted... And grateful for the beverage industry video that went viral energizing interest in the,... Is when he came to our digital team 's attention reciprocal `` cheers '' sorts! ] were amazing Spray, Fleetwood Mac, the inspiring thing was that we wanted to help him we was! A clip showing a man drinking the cranberry juice while longboarding to “ Dreams ” caught!

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